Not all packaging needs to be loud.
Some require more insulated forms of packaging. It impacts the experience and how customers perceive the item. The medical industry, for instance, doesn’t need loud packaging. They need quiet, discreet, and something that’s easy to open.
Luxury items also don’t need to have sound, because sound is a jarring, bothersome addition or change to the fact, so it might not work.
Tech is also another, because sounds and jars can impact the components and cause the circuits to fry.
So yes, soundproof packaging is a selling point, and considering silence is very important. Using it to dampen the shipping sounds is imperative, and here, we’ll go over why.
Materials that Dampen Sounds
All sorts of various wraps and clothes are good for this. forgo bubble wrap, air pillows, or even some of those Styrofoam inserts. Use regular foam inserts if you’re planning on using packaging that’s quieter.
Try not to use scratchy boxes, and also limit the void fill that’s in there. That way, you’re giving them the product and packaging, and also something that will be quiet from the moment it leaves the shipping center.
Acoustic Padding
Some companies are now using acoustic padding. This type of padding is soft, and will help to dampen the noise. The use of clothes and textiles will help. Rattling the package around so that it doesn’t make noise is also important.
There is even sound innovation that comes with this, because a lot of brands are looking into new ways to make opening boxes quiet. Using different strips or buttons to push that opens the package for instance, is quieter than tearing a box open with a knife or with your hands.
How Brands are Using Silent Delivery
A lot of brands are looking at the silent delivery aspects. This means that when you deliver it, it’s not super loud and jarring.
Everything is neatly put together with a foam that factors to acoustics. The box isn’t too big, so the contents won’t rattle.
In some cases, cushioning in the form of various clothes and other items work to dampen the sound. While air pillows might be used, bubble wrap, scratchy Styrofoam, and also any sorts of rustling void fill such as crinkle paper and tissue paper might not be used.
The main result you want from this, is that when a customer opens it, they don’t find the packaging loud and distracting. Instead the focus is on the item within, how nice it is, and what it can give to you as a company.
Again, a lot of silent deliveries are becoming popular, and by making them in a way that will fit the packaging needs, you’d be surprised at the difference.
Getting Creative with Being Silent
Various foam that’s in its branded colors that houses the item away from center, presenting it like a true gift, is used. Many of the items get their own special compartment too, so that when they do get shipped it’s not loud and crackling. Brands may also offer quirky little notes that ask how quiet the shipment is, and if it’s quiet enough for their needs.
Focusing on the sound of your product might not seem like something typically done, but this small change means big things for a lot of brands, and should be considered if you’re looking to really make the branding stand out at the end of the day, and entice customers with how quiet your packaging is when it is delivered.