One thing that’s started to take off, is ecommerce and minimalism in packaging trends. Fashion and accessory brands are moving from boxes to branded mailers, reducing the amount of space in boxes and clutter on them too. The boxes are simpler, sleeker, and are also made with eco-friendly materials to help with improving the carbon footprint.
Why are brands moving to this? What is the appeal of branded mailers and other such items? In this, we’ll take a deeper look at minimalism in the world of packaging.
The Benefits of This
A lot of packaging that’s minimalist benefits in a variety of different ways.
Storage space is one of them. You’re spending far less time with items being stockpiled up. with reduced amounts of storage space you can have more product, and it’s easier to get around. Gone are having a billion boxes, now you’ve got branded mailers to help you get the job done.
The other benefit is shipping speed. These items ship fast, and get to customers even faster. With big, cumbersome boxes it can take longer since it doesn’t fit on the truck, which is another score for minimalism.
The third and final benefit is customer experience. Customers are excited when they get an item like this. They’re not seeing waste from a packaging company. They’re seeing carefully curated boxes and items, which are all put together to offer the best, premier customer experience.
Branding opportunities without harming Recyclability
So, with these ecofriendly shipping options like mailers that are paper based and minimalism attached, you might wonder how you can still stand out as a brand. Colors are a good example, but biodegradable inks, adhesives, and even void fill are another. Paper, water-based inks, and so much more are all great examples of minimalism with branding.
These all work together to offer some high-end branded means, without completely harming the eco friendliness of your items.
What about protection
Protection is still a part of this. if the item is not adequately protected, it will in turn create future problems. Minimalism doesn’t work when all of your items are getting knocked around.
The solution is to add a little bit of void fill, but make it eco friendly. Maybe some biodegradable packaging peanuts, cardboard inserts, or even paper inner filling. With this as well, feel free to get the right type of mailer for the item. Have it fit, but also give it space for protection if needed.
You should work to make sure that, when you get the box, it’s not too much in terms of void fill, but instead, shows the dedication to the environment you and your brand have.
How this impacts Warehouses
With minimalism, warehouses thrive. So many of them like minimalism because it speeds up operations.
It can help to improve the speed and effectiveness of such items, making them stronger, and without any stops.
The speed and efficiency of these warehouses does increase over time. Many times, with these minimalism trends, many companies appreciate the speed in which items get filled.
For companies looking to improve their current output and want to be faster, more efficient, and speedier than ever before, then use this.
Minimalism is one of the best ecofriendly packaging trends. Use it today, and see for yourself just what you can get out of this. It’s a growing trend with so many near and interesting factors that you won’t want to miss out.
Change your packaging, change your life, and you’ll be able to accomplish just that through minimalism and fun packaging experiences that you enjoy today.